Many studies show leaders who have coaches earn more money and have a higher level of satisfaction with their careers.

Specifically, coaching and consulting with Dana Mayer, there are three ways you can get an ROI.

1. One Client. One Product. If you level-up your mastery of branding, pricing and packaging, and your money mindset, you can earn significantly more money. Coaching gives you ideas and advice that can create leaps forward in your career. You’ll also upgrade your skills in negotiating promotions, raises, and job offers to get financial conversations going your way.

All it takes is one raise, one promotion, one good idea, or one client to more than cover the cost of enrollment.

2. Cool Unpredictable Things. Call it synchronicity, call it leveling up, connecting with your Higher Power or God acting in your life, but once you have the courage to step up your game, amazing shifts start to happen. You get invited to speak. You get a request for an interview. You get asked to serve on a high-profile board. You attract higher performing team members so you can step back at work and focus on what matters to you, instead of the daily grind.

When Dana finishes a private, VIP Immersion Program she asks clients to add up the value of what they received over the course of three months. They usually put the value of her mentoring, training, and coaching at four to five times what they paid for it. But the amount they say most often is what is impressive.

They say the program is “priceless.”

When it comes to evaluating the new confidence, connections, skills, and ideas, participants find the results beneficial in ways they could not have imagined and cannot put a price tag on.

Entry-level professionals earning salaries of less than $50,000 can get excellent coaching from large companies like TheMuse.com for as little as $50.

Large career coaching companies with IT departments and a coaching staff, like Korn Ferry or Heidrick, hire contract coaches. Others, like the Entrepreneur’s Source or Success Coaching, are franchises.

Both types of companies have a preset system. Coaches follow a script and coaching is not individualized. Nor does it need to be if you’re looking for basic services similar to what your college career counselor would provide.

Executive career coaching for experienced professionals earning six and seven figures ranges from $1,000 to $10,000 a month with programs running up to a year. Celebrity coaches often appear as the face of the company like Brendan Burchard and Tony Robbins. Clients are actually assigned to a “team member” and rarely, if ever, interact one-on-one with the celebrity in-person.

The range in costs of executive coaching depends on various factors including:

• Whether the coach charges by the hour ($100 to $2,500)
• How well rated the coach is in verified, online reviews
• How many certifications the coach has
• If the program is customized
• What their client list looks like
• How much they are in demand

Some executive coaching includes a Mastermind group, access to professional resume writers, and training in executive branding or leadership.

At Mayer Coaching & Consulting, Dana Mayer works directly with clients and customizes each program for the client’s individual needs. She has worked with CXOs in nearly every Fortune 100 company in the U.S.

With six certifications, an IPO, and real-world business experience as an executive, Dana usually has a waiting list for new clients. Fees range from $334 to $10,000 a month, depending on whether you choose a group, individual, or online program. Her VIP, concierge programs are by invitation only.

She does not charge by the hour. She does not sell time. She sells results.

Book a free consultation with Dana to talk about your individual situation.

It depends on how well-prepared you are for your executive job search and if you want guidance about your career.

The short answer is:

A career coach helps you manage your career, including building relationships with multiple industry-specific executive recruiters.

A recruiter submits your resume for one specific position. No career development.

There are also companies who will automate your job search and submit your materials for online job postings.

A deeper evaluation of your needs would include questions like these:

• Do you need to improve your skills in explaining your work history?
• Do you want to discuss your career and determine how to retell your story in order to change industries or overcome a difficulty?
• Do want to develop your personal brand?

If your answer to any of those questions is “yes,” you want a coach who can give you training in branding and sharing your Work Wins.

Telling your story in a memorable way is what lands promotions and job offers.

A career coach can train you how to brand yourself to be the top candidate.

Do you want someone to present your resume and cover letter, the way it is now, for job openings?

Then you want a recruiter.

A recruiter will present your hiring materials, as is, to their current clients who have job openings. They only get to know the parts of you on your resume and they do not customize your materials. They may make suggestions to make your resume match their assignment. But they are sales people, not trained writers or consultants.

A career coach discusses your entire career and rewrites your resume to reflect your vision. They will talk about what you want to do in the future. They will help you develop a master resume and customize it and your cover letters for each position you consider. They can also give you tools to evaluate if you should start your own business or change careers.

Managing your career involves optimizing your LinkedIn profile, preparing you for interviews, training you how to build relationships and how to approach your contacts. It may also include training for salary negotiations and how to manage multiple contacts from executive head hunters.

Recruiters don’t do any of these things.

While there are some career coaches who also do placement and will present you to hiring managers, generally that dual role is seen as a conflict of interest. From the employer’s position, it is not an objective presentation of a candidate if the coach is being paid by the candidate. Hiring managers prefer to have the recruiter work for them—the company. That way they know they’re getting the best possible match for the position, not just whoever was willing to pay a fee.

A good executive recruiter gets a percentage of the salary or a flat fee ranging from $20,000 to $500,000. Others will work for as little as $2,000 a placement.  As with any discussion of costs, you get what you pay for.

Watch this video for the answer.

Generally, they are pretty similar in that they all help you improve your success. Career coaching is focused on developing you as a leader with a plan to make leaps ahead in salary and meaningful work. Not just climbing the ladder. The differences will depend on the training background of your coach and what methodologies they are trained in.

Get research about coaching results and how to make the case for coaching in the article Making the case for coaching: Does it work?