Why Work With Me?

I know what it takes to make a smooth career transition. And, I’ve been there! 

I’ve worked with clients in almost every Fortune 50 company, been a VP who struggled with and transformed burnout and imposter syndrome, and I’m certified in the top coaching methodologies.

More importantly, my systems get results. And you get personalized attention, not a cookie-cutter group program.

If you’re ready to take your career to a whole new level, let’s see if your interests align with my approaches. No sales pitch. No kidding. Just low key conversation.

Deep Understanding of High-Performing Leaders

As an experienced professional with five or more years in your field, maybe you’ve never had to look for a job before or ask for a promotion.

But the game at the top is changing. You don’t have time for trial and error at this point in your career.

You’re tired of feeling out of control because you’re always hustling to make it through the day. You realize it’s time to claim your expertise and earn what you’re worth.

You’re tired of cookie-cutter career advice that doesn’t honor YOU and your uniqueness.

You want to work with someone who understands what’s at stake and has proven, step-by-step systems to get you results.

Real World Business Experience

With real world experience as a VP, my coaching is not just theoretical. I have worked on both sides of the desk as a coach and a VP.

My success as a sales and marketing VP led others to ask me to train and coach their teams. And often, to advise them about career changes or starting their own businesses.

During the 10 years I spent as a management consultant, I received formal training as a coach.

I am now five times certified in coaching methodologies from executive branding to mediation.

What that means for you is I have a track record of showing clients how to let go of imposter syndrome and get the recognition and respect they deserve.

Progressive, World-Class Coaching

Consulting and coaching for over a decade, with a wide range of professionals from around the globe, means I get to work with people of all backgrounds, not just those from mainstream culture.

This range of experience allows me to provide a unique plan for each individual client instead of using a one-size fits all approach. As a woman of Brazilian descent who is not from a mainstream background, that’s pretty cool.

But don’t take my word for it. See what my clients have to say in my Reviews.

If you’re ready to feel excited that you’re making money in a lucrative career or a business that lights you up, let’s talk about how to make that happen for you.

As a child of a Brazilian single mom with no economic stability, I know what it’s like to be trapped by negative circumstances. I know what it’s like to feel stuck.

But I also know what it takes to make a leap to a better paying job or to running your own business. My background drove me to overcome the odds. 

I used what I learned to reinvent myself a few times and to become a more adaptive and compassionate leader. Now I help others do the same.

I’ve helped hundreds of directors, managers, coaches, therapists, VPs, CXOs, and entrepreneurs land their new jobs, promotions, or key clients faster and with less anxiety. 

In fact, 89% of my clients landed a new role, job, pay increase, or new income for their business. More importantly, the majority of them report their work is more meaningful and they have more time for themselves and their families. 

If you’d like to experience the exceptional results like hundreds of my clients have gained with exclusive access to my executive coaching, I invite you to meet with me by Zoom or phone.

You don’t have to do this alone. Take it from someone who knows. It’s time for you to have your career your way.


Business and Money Coach, Kendall Summerhawk

Professional Association of Career Coaches


The Passion Test


Branding Archetypes

Dana provides personal attention.
If you want to work with someone who gets your values, your situation, and does not run you through some generic program, Dana is the mentor for you. Sure, she uses assessments and apps like other coaching companies do. But you’re never handed off to a junior coach with no actual business experience that is just reading to you from a script. The best part about working with her is the human touch, her personal attention.

Pat A.


Dana is a great career coach and consultant. She is focused, results driven, and specific with her feedback and advice. I have a new job now and I’m very happy to have found her and all for the help I received from her. 

Dr. Merari


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